Branded mouse mats are designed for the comfort of a computer user to help them use their mouse comfortably as well as helping with wrist movement.  Comfort is important if you spend a few hours a day in front of a PC, so you need the most comfortable mouse pad you can get.

A lot of disabled businesses are choosing to advertise on mouse mats as they are able to print their logo and contact details onto the mouse mat to pass on to their customers.